Friday, July 5, 2013

How green is my internet?

The late Ed Koch, who served as mayor of New York City for multiple terms in the 1980s, was famous for asking, “How am I doing?” Extending the question to the impact of its operations on the health of the planet, eBay has developed a way to get an automatically updated response. And the online auction powerhouse hopes to encourage other businesses to ask the same question, too.
In March, eBay released Digital Service Efficiency (DSE) -- http://dse.ebay.com/ -- a dashboard designed to reveal the company's datacenter energy efficiency in the style of a car’s MPG rating. The metric is based on “four key areas: performance, cost, environmental impact and revenue,” eBay said. Quarterly performance reports are measured against the yearly goals.
On May 24, eBay posted its first quarter results on its DSE blog.
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Everybody Wins in eBay's Eco-Friendly Bid