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Friday, November 25, 2016

AI revs up Harley-Davidson sales

pic from https://commons.wikimedia.org/wiki/File:Harley-Davidson_Sales_Co.jpg
After doing some research, Jacobi discovered artificial intelligence technologies working in the sales and marketing space. Among them was Adgorithms with its AI platform, "Albert."
"Then I had a synchronistic moment," Jacobi recalls. On a walk, he met "this guy, Or, and started chatting with him." That was Or Shani, the CEO of Adgorithms. When Shani explained what he did, Jacobi "told him I had been planning to be in touch with him."
So it was the combination of planning and serendipity that formed the basis of the business relationship between Harley-Davidson and Adgorithms.
- See more at: http://www.baselinemag.com/innovation/harley-davidson-boosts-digital-marketing-with-ai.html#sthash.PkNzrCBL.dpuf

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