File under "Irony" or maybe just "Whoops!"
The following is something I just got in my email copied exactly as it came. Yup, they left in the code and failed to insert the name that is supposed to show how they really know what they're talking about in terms of getting data right for effective marketing.
Hi {lead.First Name:default=},
When you look at recent statistics around social media, marketing, and customer care, what story do they tell?
At Sprinklr, we believe the enormous shifts in technology and marketing over the past decade mean that customer experience (CX) will soon be the central focus of every company that wants to stay relevant and stand out from the crowd.
Customers are already asking for it, and now it’s time for brands to catch up.
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