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Wednesday, May 23, 2012
Sunday, May 20, 2012
A couple of literary devices
A question of literary devices was raised by kid prepping for the English Regents. Looking for a comprehensive list, I found http://literary-devices.com. I like the contrasting terms: polysyndeton and asyndeton. The former is the term for adding in conjunction even where they usually would be absent, like "Tom and Dick and Harry," if you want to stress each one separately rather than presenting them as a collective unit. Asyndeton refers to dropping the conjunction for greater impact as in the expression, "Reduce, reuse, recycle." That could also account for the memorable quality of "We came, we saw, we conquered."
Monday, May 14, 2012
Beautiful marketing
"The absence of flaw in beauty is itself a flaw." Havelock Ellis's statement fits Dove's "real beauty" marketing campaign, which you can read about in my latest CMOsite post.
Wednesday, May 2, 2012
Do you picture a robot as your audience?
Writing for Robot Readers: assessing automated assessment. My latest post for Internet Evolution at http:// www.internetevolution.com/ author.asp?section_id=1402&doc_ id=243299&piddl_msgid=633439#m sg_633439
Tuesday, May 1, 2012
A possible solution for the perennial parking problem.
See my latest post for All Analytics on the combination of analytics and pricing put into effect to ease congestion caused by people in search of an available parking spot.
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